These terms are an agreement between you (the merchant installing or using the Imagefall app for Shopify) and Imagefall (“we”, “us”). By installing or using the app or this website you agree to them. If you use the app on behalf of a business, you confirm you’re authorized to bind that business.
1. The service
Imagefall audits the imagery of your Shopify catalog and generates product media — images, videos, 3D models, and alt text — from photos you provide or that exist on your listings. Generated assets are presented for your review, and are applied to your store only when you approve and apply them. You need a Shopify store and must comply with Shopify’s own terms to use the app.
2. Plans, trials, and credits
- Subscriptions are billed through Shopify’s billing system on the plan and price shown in the app and on our pricing page. Paid plans include a 14-day free trial; annual billing is discounted 20%.
- Generation work consumes credits. Credit costs are displayed before you run a job. Unused credits roll over for one month and then expire; credits have no cash value, are not transferable, and are forfeited when your subscription ends.
- If a generation step fails, its credits are automatically refunded. Credits consumed by successfully delivered work are not refundable.
- Cancelling reverts your store to the free plan at the end of the paid period. We may change prices or plan contents prospectively with notice; changes never apply retroactively to a period you’ve already paid for.
3. Your content
You retain all rights to the photos and product data you provide. You grant us a limited license to store and process them solely to operate the service — including transmitting images to the AI providers we use (Replicate, fal.ai, Google Gemini) for transient processing. You are responsible for having the rights to the photos you upload.
As between you and us, generated assets belong to you once delivered, and you may use them in your listings and marketing. You acknowledge that AI outputs may not be protectable by copyright in some jurisdictions and that similar outputs may be generated for other users from similar inputs.
4. AI-generated content and your responsibilities
- AI-generated imagery can contain errors. The review step exists so that nothing reaches your storefront without your approval — you are responsible for reviewing assets before applying them and for the accuracy of your published listings.
- You are responsible for complying with laws that apply to your store, including any rules on labeling AI-generated or synthetic media in your market. The app’s AI-model disclosure setting exists to help with this; disabling it is your choice and your responsibility.
- You may not use the service to generate deceptive, infringing, or unlawful content, to misrepresent products, or to create imagery of real identifiable people without their consent.
5. Acceptable use
You may not reverse engineer the service, abuse or overload it, resell access outside your own store(s), or use it to build a competing dataset. We may suspend or terminate access for violations of these terms, unlawful use, or abuse of our systems or staff.
6. Third-party services
The service depends on third parties — Shopify (platform and billing), Cloudflare (storage and delivery), and AI providers (Replicate, fal.ai, Google Gemini). Their availability affects ours, and their terms govern their systems. Beta features (such as 3D generation) are provided with reduced quality guarantees and may change or be withdrawn.
7. Disclaimers
The service is provided “as is” and “as available”, without warranties of any kind, express or implied, including merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that generated assets will achieve any particular commercial result — revenue-impact estimates are informational estimates, not promises.
8. Limitation of liability
To the maximum extent permitted by law, we are not liable for indirect, incidental, special, consequential, or punitive damages, or lost profits or revenue. Our total liability for all claims arising out of the service in any 12-month period is limited to the amounts you paid us for the service in that period.
9. Indemnity
You will indemnify us against third-party claims arising from your content, your store, or your breach of these terms.
10. Termination
You can stop using the service at any time by uninstalling the app; data deletion on uninstall is described in our Privacy Policy. We may terminate or suspend the service for breach, with notice where practicable.
11. Changes to these terms
We may update these terms; material changes will be posted on this page with an updated date, and continued use after the change takes effect constitutes acceptance.
12. Governing law and disputes
These terms are governed by the laws of India, without regard to its conflict-of-laws rules, and the United Nations Convention on Contracts for the International Sale of Goods does not apply. Before filing any claim, you agree to contact us at support@imagefall.com so we can try to resolve it informally for at least 30 days. Any dispute not resolved that way will be brought exclusively in the courts of India, and you and we consent to their jurisdiction — except that either party may seek injunctive relief in any court of competent jurisdiction. Nothing here removes any mandatory consumer-protection rights you have under the laws of your own country of residence.
13. Contact
Questions about these terms: support@imagefall.com.